Tag: running y our own business

How I Accidentally Killed One of the Greatest Companies on the Planet

The story I’m about to tell you should be taken as a cautionary tale. When you start a business, you need to think it through, and imagine what you would do if you suddenly became as ridiculously successful as you claim you want to be. About a decade ago, I was running my online vegan parenting magazine, Vegfamily.com. For the most part, I was just running a magazine, a source of information and connection for the vegan parenting community. But one day, in an effort to increase revenue, I decided to start selling products of interest to my readers. At

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